![\"\"](\"https:\/\/evisionworlds.com\/wp-content\/uploads\/2024\/01\/Image-3-1-1-300x169.jpg\")
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SkyBlue Media, an award-winning strategic out-of-home
\n(OOH) marketing entity, receives commendation from the Public Transport Department of the
\nRoads and Transport Authority (RTA) for its constructive efforts and significant contribution to
\nsupporting mobility plans in Dubai during the COP28 conference.
\nSkyBlue Media marked its brand-new government-partnered initiative by executing a
\nremarkable branding campaign through a public bus network, in conjunction with the 28th
\nmeeting of COP28 UAE – United Nations Climate Change Conference, which was the hype of
\nNovember at Expo City Dubai. SkyBlue Media was appreciated for the valuable support given
\nduring COP28 aligns seamlessly with the prestigious status of the UAE and specifically, the
\nEmirate of Dubai.
\nThis initiative was made possible through the strategic collaboration between SkyBlue Media
\nand RTA, solidifying SkyBlue Media as the exclusive OOH media partner for the Bus Fleet and
\nits related facilities like Bus Shelters, Mupis and Bus Stations. This collaboration was to bring
\nthe concepts of COP28 to life by delivering innovative and impactful solutions for global
\nenvironmental initiatives. Accordingly, SkyBlue Media executed a campaign to wrap over 98
\npublic buses with conceptual COP28-inspired materials.
\nDato Manikandamurthy Velayoudam, Group Chairman & Managing Director of SkyBlue
\nMedia, expressed his enthusiasm about the partnership, stating, \u201cOur collaboration with RTA
\nstands as a testament to our shared commitment to excellence. We take immense pride in the
\nsuccess of the COP28 bus wrap campaign, showcasing the remarkable synergy between
\nSkyBlue Media\u2019s creativity and RTA\u2019s logistical expertise. We are truly honored to receive
\ncommendation and our heartfelt gratitude goes to the Public Transport Department of RTA for
\nthis recognition. Their acknowledgment motivates and fuels our commitment to fostering
\ninnovation and sustainability in our campaigns. This accolade inspires us to continue pushing
\nboundaries for a brighter, more sustainable future."
\nDespite stringent timelines, SkyBlue Media demonstrates unparalleled agility by efficiently
\ndesigning, producing, and installing captivating wraps on a fleet of 81 Volvo buses, 7 Coach
\nbuses and 10 electric buses. SkyBlue Media indicated its commitment to sustainability by
\nincluding 10 electric buses in the COP28 fleet. The 98 bus fleet became the exclusive mode of
\ntransportation for COP28 delegates, shuttling them seamlessly between hotels and the
\nconference venue.
\nThrough meticulous design, SkyBlue Media has created visually striking wraps that captured the
\nessence of COP28, turning buses into mobile canvases to effectively promote the event and its
\nkey messages across Dubai. The mobile billboards communicated the conference's significance
\nto a broad audience, extending their reach beyond the confines of the conference venue.<\/p>\n
SkyBlue Media showcased excellence by selecting high-quality materials for bus wrapping,
\nknown for being eco-friendly and durable. Furthermore, they have ensured the use of weather-
\nresistant wraps that held up well in Dubai's changing weather, maintaining vibrant colors and
\nleaving a lasting impact during COP28.
\nNotably, SkyBlue Media takes pride in being the first out-of-home (OOH) media company in
\nMalaysia to operate all its billboards with 100% renewable energy. This commitment extends
\nfurther to SkyBlue\u2019s emphasis on utilizing sustainable and eco-friendly materials, aligning with
\nits core mission to contribute positively to the environment through responsible advertising
\npractices.![\"\"](\"https:\/\/evisionworlds.com\/wp-content\/uploads\/2024\/01\/Image-2-1-300x161.jpg\")
<\/p>\n","protected":false},"excerpt":{"rendered":"
SkyBlue Media, an award-winning strategic out-of-home (OOH) marketing entity, receives commendation from the Public Transport Department of the Roads and Transport Authority (RTA) for its constructive efforts and significant contribution to supporting mobility plans in Dubai during the COP28 conference. SkyBlue Media marked its brand-new government-partnered initiative by executing a remarkable branding campaign through a<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-8291","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-uncategorized"},"_links":{"self":[{"href":"https:\/\/evisionworlds.com\/index.php?rest_route=\/wp\/v2\/posts\/8291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/evisionworlds.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/evisionworlds.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/evisionworlds.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/evisionworlds.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8291"}],"version-history":[{"count":1,"href":"https:\/\/evisionworlds.com\/index.php?rest_route=\/wp\/v2\/posts\/8291\/revisions"}],"predecessor-version":[{"id":8294,"href":"https:\/\/evisionworlds.com\/index.php?rest_route=\/wp\/v2\/posts\/8291\/revisions\/8294"}],"wp:attachment":[{"href":"https:\/\/evisionworlds.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/evisionworlds.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/evisionworlds.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}